[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_header background_overlay_color=”RGBA(255,255,255,0)” _builder_version=”4.27.6″ _module_preset=”default” title_font=”Montserrat|700|||||||” title_text_align=”center” title_font_size=”47px” title_line_height=”1.4em” background_color=”RGBA(255,255,255,0)” background_image=”http:\/\/impress.dk\/amtdemosite\/wp-content\/uploads\/2026\/08\/Header_association_fullwidth.jpg” background_position=”bottom_center” background_vertical_offset=”100%” min_height=”450px” custom_padding=”90px||196px||false|false” global_colors_info=”{}”][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” module_class=”method-title-band” _builder_version=”4.27.6″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_fullwidth_header title=”The Association of Master Trainers in the LEGO SERIOUS PLAY Method” text_orientation=”center” module_class=”amt-hero_homepage” _builder_version=”4.27.6″ _module_preset=”default” title_font=”Geologica thin|900||on|||||” title_text_align=”center” title_font_size=”50px” title_letter_spacing=”2px” title_line_height=”1.1em” background_color=”#24363c” custom_button_one=”on” button_one_text_size=”16px” button_one_bg_color=”#af1313″ button_one_border_width=”0px” button_one_border_radius=”0px” button_one_letter_spacing=”1px” button_one_font=”Geologica thin|600||on|||||” button_one_use_icon=”off” button_one_custom_padding=”13px|40px|13px|40px|false|false” width=”100%” max_width=”100%” module_alignment=”center” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.6″ _module_preset=”default” custom_padding=”60px|||||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” custom_padding=”4px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n
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[\/et_pb_text][et_pb_divider color=”#af1313″ divider_weight=”8px” _builder_version=”4.27.6″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” width=”10%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_divider][et_pb_text module_class=”training-text” _builder_version=”4.27.6″ _module_preset=”default” text_text_color=”#24363c” text_orientation=”center” global_colors_info=”{}”]<\/p>\n
The Association of Master Trainers was founded on a simple premise: The LEGO\u00ae SERIOUS PLAY\u00ae method is a facilitated process and the results, impact and success are directly tied to the quality of the facilitation.<\/p>\n
To be effective, we believe the method should be taught with the same care, curiosity, and craftsmanship that shaped its original development. The development of the method into a reproducible and robust methodology was spearheaded by Robert Rasmussen from 1999 \u2013 2002 with Per joining the efforts in 2001.<\/p>\n
In 2010, the LEGO\u00ae Group released the basic method under a Creative Commons License, sparking global interest. Facilitators, designers, and organizations around the world wanted to learn how to use it \u2014 but with this surge came a challenge: how to ensure that the method remained true to its roots, its rigor, and its spirit.<\/p>\n
This is why the Association exists.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.27.6″ _module_preset=”default” background_enable_color=”off” background_image=”http:\/\/impress.dk\/amtdemosite\/wp-content\/uploads\/2026\/05\/bottom_banner_red-scaled.jpg” custom_padding=”60px||100px||false|false” custom_padding_tablet=”60px||60px||false|false” custom_padding_phone=”60px||60px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” custom_padding=”4px|||||” hover_enabled=”0″ global_colors_info=”{}” custom_padding_last_edited=”on|phone” custom_padding_phone=”4px||0px||false|false” sticky_enabled=”0″ custom_padding_tablet=”4px|||||”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_text module_class=”training-text” _builder_version=”4.27.6″ _module_preset=”default” text_text_color=”#FFFFFF” hover_enabled=”0″ global_colors_info=”{}” custom_padding_last_edited=”on|phone” custom_padding_phone=”|20px||20px|false|false” sticky_enabled=”0″]<\/p>\n
We operate as a global training team<\/a>,<\/strong><\/span> delivering consistent curriculum, documentation, learning experiences and post-training support across all continents and in all major languages. Robert Rasmussen<\/a><\/strong> <\/span>and Per Kristiansen<\/a><\/strong><\/span> continue to refine and evolve the materials, ensuring that the method grows while staying anchored in what makes it powerful.<\/p>\n At our core, we are stewards of the LEGO\u00ae SERIOUS PLAY\u00ae method \u2014 protecting its integrity, supporting facilitators worldwide, and nurturing a community built on practice, trust, and the belief that hands know more than the mind alone.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” custom_margin=”16px|auto||auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”http:\/\/impress.dk\/amtdemosite\/history” button_text=”Learn more about our history” button_alignment=”center” module_class=”training_button” _builder_version=”4.27.6″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#24363c” button_border_width=”0px” button_border_radius=”0px” button_font=”Geologica thin|||on|||||” button_use_icon=”off” custom_padding=”20px|45px|17px|45px|false|false” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″ custom_margin_last_edited=”on|phone” custom_margin_phone=”|20px||20px|false|false”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Stewards of the LEGO\u00ae SERIOUS PLAY\u00ae methodThe Association of Master Trainers was founded on a simple premise: The LEGO\u00ae SERIOUS PLAY\u00ae method is a facilitated process and the results, impact and success are directly tied to the quality of the facilitation. To be effective, we believe the method should be taught with the same care, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-67","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/pages\/67","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/comments?post=67"}],"version-history":[{"count":14,"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/pages\/67\/revisions"}],"predecessor-version":[{"id":3070,"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/pages\/67\/revisions\/3070"}],"wp:attachment":[{"href":"https:\/\/impress.dk\/amtdemosite\/wp-json\/wp\/v2\/media?parent=67"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}